Dave Neupert

Former Founder and CEO, M80 Interactive Marketing

Dave Neupert was the founder and acting CEO of M80 Interactive Marketing, an online grassroots marketing firm which has managed publicity campaigns for companies like Warner Music Group, The Gap, Tommy Hilfiger, Honda and Fox Home Entertainment. Neupert began his career in the music business at Maverick. He worked on some of the first websites for artists like Deftones and Alanis Morissette. Dave began to build a buzz about these artists from fan to fan over the internet and utilized the internet long before it became a common promotional tool. M80 specializes in developing online publicity, promotions, and grassroots marketing campaigns for top entertainment properties and consumer brands. M80 identifies, empowers, and activates word-of-mouth marketing among online influencers and opinion leaders. Dave oversees the company’s financial operations and provides the vision for the strategic direction of the company. M80 has developed and implemented marketing campaigns for more than 150 top entertainment and consumer brands, including Warner Music Group, Universal Music Group, Comedy Central, BBC America, The Gap, Tommy Hilfiger, Honda, Napa Auto Parts, Cingular Wireless, Fox Broadcasting, and Fox Home Entertainment.

Articles by Dave Neupert

How Shaun Merritt Vibe-Coded Karrot.ai As A Solo Builder

I recently had the opportunity to chat with Shaun Merritt, cofounder and CTO of Karrot.ai, a LinkedIn ABM tool. Shaun was kind enough to share a comprehensive breakdown of how...

7 Steps to Build a Product That Sells Itself

Learn the 7 steps to product-led growth (PLG) to build a product that sells itself. Drive activation, boost conversions, and scale efficiently with Wes Bush from ProductLed....
Balancing self-care and startup pressure as a founder

The Founder’s Mental Health Playbook: What I Learned After Nearly Burning Out

A hard-won guide to staying mentally healthy while building a startup I founded Stitcher, the podcast platform, in 2007 and ran it for seven years until we sold in 2014....

Answer Engine Optimization (AEO) for Early Stage Companies

Answer Engine Optimization (AEO) for Early Stage Companies

In our latest session from the Mucker Growth Series featuring Ethan Smith from Graphite, we explored AEO, a significant new approach for optimizing visibility in AI-driven search, particularly relevant as...

Startup Guide to AI Visibility Be the Brand ChatGPT Recommends

Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends

Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....

Practical Uses of AI Automation for Startup Operations

Practical Uses of AI & Automation for Startup Operations

In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...

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